Seeking Arrangement is a sugar daddy/mommy/baby site. It was founded in 2006 by MIT graduate Brandon Wade, who is the CEO today. It has been featured in Business Insider, CNN, Forbes, The Huffington Post, The New York Times, and The Wall Street Journal.
The company and its CEO are quite outspoken about their opinions on traditional love and relationships. In their eyes, the ideal partnership is one where you can mix business and pleasure. A lot of sugar daddies are indeed looking for a sexual relationship, but some simply want companionship and someone to care for. Likewise, not all sugar babies are gold diggers. The sugar daddy/baby relationship can be one of mentoring, but it could also consist of spoiling the younger partner while enjoying their companionship.
This website treats dating more like a business relationship in which both parties agree on the terms and what they can provide for each other. It’s about a relationship on your terms. There’s no beating around the bush or playing games. People on this site know what they want and they aren’t afraid to go get it.
While some online dating platforms are meant to keep the relationship strictly on the Internet, Seeking Arrangement encourages in-person partnerships, so keep that in mind.
|Total members||~10 million|
|Members from the U.S.||5.4 million|
|Active weekly members||150,000|
|Total Sugar Babies||8 million|
|Total Sugar Daddies/Mommies||2 million|
There are around 10 million global members with 5,400,000 of them located in the United States. The community currently spans 139 countries, and there is almost an even split between men and women on the site.
Sugar babies can be male or female, but they’re usually younger women. About 80% of the clientele are sugar babies, while 20% are sugar daddies/mommies. As a sugar daddy/mommy, you can have a maximum of four sugar babies on the site. The average sugar baby allowance $3,000.
On Seeking Arrangement, sugar daddies and mommies are referred to as “Successful Members,” also known as a “modern gentlemen with refined tastes.” The way the site explains it, these members are looking for someone with whom they can share their lavish lifestyle.
Sugar babies are referred to as “Attractive Members,” or “empowered individuals with exquisite taste and an appetite for a relationship.” With marketing like this, it’s easy to see how this site has attracted so many members. The 25-34 range is the largest age group, followed by 18-24. This goes with the trend of most of the users being sugar babies.
At the end of the day, the people who use this site are looking for relationships that don’t fit the norm. They desire new experiences and modern, newfound connections that do away with old stereotypes.
Creating A Profile
Anyone can join the site for free. The registration process is easy and takes less than 10 minutes. You can also skip a lot of the fields and fill them in later. You can sign up with an email address or Facebook account. If you’re a college student, you can sign up with your university email address to get free Premium membership.
Provide your gender and role, and whether you’re interested in meeting women, men, or both. If you sign up as a sugar baby, the form will ask you how much you want your sugar daddy/mommy to spend on you. Alternatively, if you sign up as a sugar daddy, you can set your budget. You’ll also be asked to provide details like your birth date, height, body type, relationship status, education level, and how many children you have.
You can also select tags for your profile; these include things you’re looking for in a match. Options include mentorship, a life of leisure, discretion, active lifestyle, monogamous, friends with benefits, luxury, and more.
The site will ask you to upload a profile photo. Remember, this is subject to administration approval, so don’t upload any fake images, celebrities snapshots, or inappropriate content. If you wish, you can skip all of this and go straight to using the site. However, you’ll experience limited functionality until you complete your profile.
It’s worth pointing out that the platform also offers background checks via a third-party website called Optimum Screening. This is meant to ensure greater security, and Seeking Arrangement claims that they do not access the results of this background check. Anyone who opts for the check and does not pass will be kicked off the site without a refund.
Finally, you can link your profile to your Facebook, Instagram, and/or LinkedIn page. This can earn you a Seeking Arrangement profile legitimacy badge.
Using the Site
Once you receive the verification email, you’re good to go. Start browsing the search results or homepage, or flesh out your profile a bit more. For instance, you can add a private photo gallery that is accessible via invitation only. You can also add your interests and intentions or add a personal bio.
The dashboard is straightforward, with a sidebar on the left-hand side and the taskbar at the top. The taskbar includes icons for search, messages, and interests, while the left-hand side is where you can access your settings, notifications, permissions, and more.
Sending messages is free as long as your profile is approved. You can also upgrade to a premium membership to send messages without a profile picture. This adds some anonymity, but it may not be as successful.
When you visit another person’s profile page, you’ll be able to see their most recent activity, such as if they “favorited” you or if they recently uploaded a photo. Premium members can hide this information from others. You might see someone who has Diamond Membership. This is a VIP membership for those who meet specific criteria. Members need to have a premium membership for at least two months, plus they must pass a background check.
Another thing to do on the site is reading the Let’s Talk Sugar blog. It’s run by Seeking Arrangement and covers sugar daddy/sugar baby topics. This includes safe dating tips, advice for completing your profile, and how to have the best chances of finding a suitable match. You’ll also notice ads for Seeking Arrangement live events across the country.
Finding A Match
When it comes to finding a match, the site will automatically generate search results for you upon signing up. You can also use the search filters to have more control over your quest for a sugar daddy/baby. You can search by location, physical appearance, smoking/drinking habits, education, language, and the number of children. Premium members can even search by net income, net worth, relationship status, ethnicity, and membership status.
If you find someone you like in the search results, you can add them to your favorites list or message them right away. People will know when you add them to your favorites list, and this can pique their interest. You can also peruse their profile and get a better feel for who they are and what kind of match they’re looking for.
Seeking Arrangement has an app, but it’s only available to Android users. The app has the same features as the desktop version, including intuitive navigation and design. Also, the app will automatically pick up your geographic location and is great for on-the-go matchmaking and communication. The reason there’s no iPhone app is that the Apple Store removed it from their line-up. According to press reports, Apple thought the site promoted prostitution, so the company didn’t feel comfortable having it on their App Store. That said, Seeking Arrangement clearly states that it is not an escort service company, nor does it encourage pay-per-meet relationships.
Like the app, the Web version has a clean layout and easy-to-read fonts. Perhaps because many of the sugar daddies/mommies are older, the color scheme and design are quite minimalist and subdued. This benefits everyone though, as the website is navigable and doesn’t pose any tech or user interface issues. Moreover, the content is available in English, Dutch, French, German, Italian, Japanese, Korean, Mandarin, Portuguese, Russian, and Spanish.
Contrary to what some people might think, this site is not for escorts or prostitution. Seeking Arrangement requires all profiles to go through a verification process, and background checks are also available. The blog is filled with explanations and advice on protecting yourself while dating and how to avoid unhealthy relationships and fakes. On the whole, this site is very safe.
That said, the membership agreement states that the site has full rights to use anything that members post on the platform. The site retains users’ data forever and can release member information to anyone with a “reasonable” cause. Moreover, while there have been reports of fake profiles on the site, particularly on the side of sugar babies, this isn’t out of the ordinary in this industry. Some common sense can help you steer clear of scammers. Also, remember that you can set your profile to private so that you must grant permission to other users to see your profile.
The website has a review page full of feedback from verified buyers. They’re mostly positive, stating the selection pool is good, there are plenty of people to meet, and users tend to be courteous. The Help Center is a page where you can submit a request ticket and see answers to frequently asked questions.
For further assistance, you can contact the company at email@example.com or via snail mail at InfoStream Group, Inc. 3250 Pepper Lane, Las Vegas, Nevada 89120. Perhaps in a move to be more transparent, you can even visit founder Bradon Wade’s Facebook page.
People can get by just fine on Seeking Arrangement with a basic membership. As a free member, you can use the basic search filters (which are already quite extensive), message other users, and view complete profiles (except for private galleries).
A premium subscription will grant you full access to the search filters, as well as full privacy settings, and the ability to browse anonymously. You’ll also be able to use the site without running into ads, and your profile will have more clout.
Premium membership comes in a 1-month plan and a 3-month package. One month costs $19.95 while three months costs $14.95 per month, for a total of $44.84. Compared to other online dating sites, this is average. Keep in mind that college students who sign up with a university email address can use the site and upgrade for free.
The plans are set to auto-renewal, but you can change it to manual for more convenience. Also, you can pay by credit card, Google PlayStore, or PayPal. Payments are discreet are show up as an iteration of W8TECH or 2BUYSAFE on billing statements.
|Basic||1-Month Premium||3-Month Premium|